I’ve been thinking about getting into public speaking for some time. I enjoy speaking, and I’ve endured some struggles in life that I can draw upon as topics of interest, so it seems like it could be a natural pursuit. And as I’ve been asked to do more public speaking, I’ve learned that you must be clear and concise, delivering your story with conviction in a manner that appeals to just about everyone in the audience. That’s no small feat.
I keep thinking about the concept of ‘vision’ – not the prophetic version of the word, rather looking ahead to what it is you want to do or be. Maybe my vision includes public speaking. In the world we live in today, when we’d like to achieve something, there’s this mentality that we must jot down all the tasks we need to accomplish, attack them, and then continue to do this day-in and day-out for the rest of our lives.
Is it really that easy? And metaphorically, how are you supposed to drive across the country without first knowing where you want to end up? I’ve taken some time to ponder this, and it’s time we start with a big dream… a bigger dream than you ever thought possible. Then determine what that dream looks like once it’s realized. For now, forget about the how, when and why. Your dream is absolutely possible.
Zerion’s business has been growing at a rapid clip. Interestingly, we’re seeing the most interest in how our consultants and experts can integrate certain systems to work with other systems. We are asked – almost daily – to make Eclipse talk with another system. And all too often, those systems have never spoken to one another. Following these successful integrations, our team has been asked to complete the same type of integrations for other distributors, too. At the end of the days, we’re being asked to have a product – or products – that solve(s) this challenge.
We want to have a suite or store of products that we call ours: Zerion’s line of products. These products would be easily installed and supported and could be used by multiple customers. Of course, stepping back, it’s been a bit frustrating to not have the means to generate these products. Zerion is not a software company; it’s not necessarily set up to generate products.
Zerion has been considering our own vision. Could we create a store with products that are great additions for any distributor? Could we apply our remit-to process to work for all buying groups? Could we become the integration expert on all things CXML? Could we help to make bank reconciliation as easy as the click of a button for Eclipse users? The answer to all these questions is “yes, absolutely.”
So, there you have it; the vision has been cast. Zerion will continue to consult and train. We will also transform into a company that produces solutions for distributors that are repeatable, dependable, and that make them better than the competition.
2020 is the year that Zerion is turning this vision into a plan of attack. We’re constantly looking for new ways to better serve our customers. Instead of looking at our feet, we’re looking toward the horizon. We’re looking toward Saasplicity, for example, a platform that we’ve been developing for over a year that will solve the service component (and soon, rentals) needs for many Eclipse customers.
You’ll all begin to feel and see the results of our vision coming to fruition, whether it’s through marketing that explains what we have or have completed, or whether it’s to communicate where we are in the sprint development schedule and how that impacts your requests.
This year, we’re putting a new skin on Zerion. Same people; same philosophy; same desire to be the best solution for Eclipse users. We are just going to do it better. We’re taking our vision and making it a reality.
Tony King is the owner of Zerion Group whose roles include sales, consulting and management of a team of 12 consultants who work directly with customers to help them achieve their business goals.